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Cassano's Pizza King, currently operating under the brand Cassano's, is a pizzeria chain based in Kettering, Ohio, a suburb of Dayton. Established on June 4, 1953, by the Kettering grocer Victor "Vic" J. Cassano, Sr. (June 4, 1922 – January 1, 2002) and his mother-in-law Caroline "Mom" Donisi, the company currently (2005) operates 34 Cassano's Pizza King restaurants in the Dayton area, and has three other western Ohio franchises (in Russells Point, Fairfield and Sidney), plus a franchise in Quincy, Illinois, and another in Hannibal, Missouri. The company also operates dozens of Cassano's Pizza Express kiosks in gas stations, convenience stores and hotels, and sells frozen pizza dough under the name Cassano's Fresh Frozen Dough Company. From the mid-1980s to 1997, the chain operated under the name Cassano's Pizza and Subs, and this branding is still present (as of 2007) on signage and menus at some locations. In the mid-1970s, Cassano's was ranked by the National Restaurant Association as one of the top four pizza chains in the United States. ==Expansion and downsizing== Cassano's franchises have also previously operated in Pennsylvania, Kentucky, Indiana, West Virginia, Michigan, and other U.S. states. The chain had grown to over 100 locations when it was sold to Vic Cassano, Jr. (March 19, 1945 – May 28, 2010), who subsequently sold the company to Greyhound Food Management, Inc. in 1986. At the time, the chain had 48 locations, but Greyhound planned a massive expansion, with 100 to 150 new restaurants planned each year in order to compete with Domino's Pizza.〔 〕 Over an 18-month period, Greyhound briefly opened 33 delivery-only restaurants, using Columbus, Ohio, as a test market. However, the more-expensive Cassano's pizza, which competed well against dine-in restaurants, was too high-priced for the delivery-only market and could not compete against Domino's. Greyhound changed classic menu items and failed to deliver on its promises to refurbish older Cassano's stores and inject fresh capital into marketing.〔(Who's Who: Vic Cassano )〕 The planned expansion did not occur beyond Columbus, and the then-chairman of Greyhound, John Teats, ordered every new Cassano's unit to be closed on the same day.〔 In 1989, Cassano Jr. and Greyhound executive Randy Leasher repurchased the company.〔 Acting on "bad advice", the pair continued to have difficulty with the company. In 1995, the company had 43 restaurants, 13 franchises and 563 employees. Cassano's filed for Chapter 11 bankruptcy protection that year.〔 The company's wholesale dough business, which started in 1994, brought Cassano's $3 million in 1998,〔 and Cassano's Pizza Express operations was launched in 1999, but overall business continued to decline, with only 29 restaurants remaining in January 1999. In May 2000, Leasher resigned as company president without explanation. ''Pizza Marketplace'' later reported the Leasher had been forced out after Cassano Jr. learned Leasher had written a $90,000 company check to himself.〔 In October 2000, following an investigation by the Kettering Police Department (at Cassano Jr.'s behest) and county prosecutors, Leasher pleaded guilty to two charges related to the embezzlement of $700,000 from the company.〔 Determined to reaffirm the company in Dayton and turn Cassano's around, Cassano Jr. obtained assistance from Mark Heistand, a turnaround consultant at Financial Resource Associates Inc. (KY), and the Tri-State Association for Corporate Renewal (TACR), a nonprofit organization that offers information and assistance to companies involved in crisis situations. In their first year of collaboration, Heistand and Cassano Jr. negotiated with vendors who were owed thousands of dollars, paid off overdue rent, and made cash flow equal to receipts.〔 Cassano Jr. also began refurbishing the company's pizzerias, adding state-of-the-art ovens and, with the help of sons Chip and Chris, new menu items. A new ad agency, (The Ohlmann Group ), was hired and ad spending was boosted by 50 percent. However, more locations had to be closed; only 27 full-service locations remained by mid-2001, at which point the chain began to expand again, growing to 29 restaurants at the end of 2001, 33 by August 2002, and 38 by July 2003. Although the company reported a 28 percent increase in orders for its traditional pizzas between March 2003 and March 2004, and an overall 20 percent-per-year increase in business in the first three years of regrouping, the number of restaurants had dropped back down to 34 by July 2004. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Cassano's Pizza King」の詳細全文を読む スポンサード リンク
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